Our construction marketing blog

Our construction marketing blog is made for construction companies and prospective clients looking to gain insight into the digital marketing landscape. Each of our blogs explores different facets of online presence and how to best achieve this as a construction industry expert. Whether you want the secret to getting more leads, or how to make a great website that appeals to search engines, learn about search engine optimisation, website design, content generation, and more from the experts at our construction marketing agency.

Man typing on a laptop beside a screen showing Google Business Profile analytics
By Luke Kilkolly September 10, 2026
How much should a construction business spend on Google Ads in Australia? Cost per click ranges, budgets by business size and goal, and how to calculate your own.
White letter tiles spelling “SEO” on a blue surface.
By Anne Sanoy September 10, 2026
SEO vs Google Ads for construction businesses: time to result, three-year cost curve, lead quality and a decision matrix showing which strategy to invest in first.
By Rhys Dyson September 9, 2026
How much does a construction website cost in Australia? Price bands by scope, what drives cost, ongoing fees to budget for and the red flags in a cheap quote.
Silhouettes of people with digital marketing icons and chat bubbles on a blue background
By Luke Kilkolly September 8, 2026
Construction leads cost in Australia. Benchmarks by trade and channel for 2026, what drives the number, and how to work out what a lead is worth to your business.
Smiling worker in hard hat and safety vest over a pink cityscape with glowing lights and circuitry
By Shaun Ross September 8, 2026
Construction marketing 2026: project stories, cost guides, video and Google Business Profile are working. Here's what to stop paying for and a realistic mix for SMEs.
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Man typing on a laptop beside a screen showing Google Business Profile analytics
By Luke Kilkolly September 10, 2026
How much should a construction business spend on Google Ads in Australia? Cost per click ranges, budgets by business size and goal, and how to calculate your own.
White letter tiles spelling “SEO” on a blue surface.
By Anne Sanoy September 10, 2026
SEO vs Google Ads for construction businesses: time to result, three-year cost curve, lead quality and a decision matrix showing which strategy to invest in first.
By Rhys Dyson September 9, 2026
How much does a construction website cost in Australia? Price bands by scope, what drives cost, ongoing fees to budget for and the red flags in a cheap quote.
Silhouettes of people with digital marketing icons and chat bubbles on a blue background
By Luke Kilkolly September 8, 2026
Construction leads cost in Australia. Benchmarks by trade and channel for 2026, what drives the number, and how to work out what a lead is worth to your business.
Smiling worker in hard hat and safety vest over a pink cityscape with glowing lights and circuitry
By Shaun Ross September 8, 2026
Construction marketing 2026: project stories, cost guides, video and Google Business Profile are working. Here's what to stop paying for and a realistic mix for SMEs.
Blue-toned blocks spelling “SEO” on a wooden surface.
By Luke Kilkolly September 8, 2026
SEO for construction companies: technical health, service and location pages, project pages, Google Business Profile, content and authority, and how to judge results.
Man typing on a laptop beside a screen showing Google Business Profile analytics
By Luke Kilkolly September 10, 2026
How much should a construction business spend on Google Ads in Australia? Cost per click ranges, budgets by business size and goal, and how to calculate your own.
White letter tiles spelling “SEO” on a blue surface.
By Anne Sanoy September 10, 2026
SEO vs Google Ads for construction businesses: time to result, three-year cost curve, lead quality and a decision matrix showing which strategy to invest in first.
By Rhys Dyson September 9, 2026
How much does a construction website cost in Australia? Price bands by scope, what drives cost, ongoing fees to budget for and the red flags in a cheap quote.
Silhouettes of people with digital marketing icons and chat bubbles on a blue background
By Luke Kilkolly September 8, 2026
Construction leads cost in Australia. Benchmarks by trade and channel for 2026, what drives the number, and how to work out what a lead is worth to your business.
Smiling worker in hard hat and safety vest over a pink cityscape with glowing lights and circuitry
By Shaun Ross September 8, 2026
Construction marketing 2026: project stories, cost guides, video and Google Business Profile are working. Here's what to stop paying for and a realistic mix for SMEs.
Blue-toned blocks spelling “SEO” on a wooden surface.
By Luke Kilkolly September 8, 2026
SEO for construction companies: technical health, service and location pages, project pages, Google Business Profile, content and authority, and how to judge results.
Hands writing on papers at a desk with a laptop and coffee cup, tinted purple
By Shaun Ross September 8, 2026
How to win tenders and commercial construction contracts in Australia: tender portals, prequalification, relationship systems and the digital footprint checks buyers run.
Pink-tinted construction scene with a smartphone app screen overlay and orange arrow graphic
By Anne Sanoy September 8, 2026
Mining contractor marketing to tier 1 miners: prequalification, safety credentials, a capability statement that passes screening, and visibility before the scope exists.
Worker in hard hat and safety vest typing at a computer in a pink-lit office.
By Jono Hooper September 8, 2026
Digital marketing for mining services companies: where digital fits alongside relationships, LinkedIn, SEO for procurement teams and Perth-specific considerations.
Person writing on papers at a desk with laptop and lamp, tinted purple
By Luke Kilkolly September 8, 2026
B2B lead generation for mining services and engineering contractors: prequalification portals, LinkedIn, capability content, events and SEO for procurement searches.
Blue-toned illustration of a laptop, tablet, and smartphone displaying a website interface
By Rhys Dyson September 8, 2026
Engineering website design for tenders: what civil contractors and engineering firms need on their site to pass a tender panel screening, with an 8-point checklist.
Construction workers in hard hats reviewing plans at a high-rise site, tinted pink.
By Shaun Ross September 8, 2026
SEO for engineers and civil contractors is about ranking for the specific, low-volume searches procurement teams make. Here's the keyword strategy and content to build.
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Recent frequently asked questions

Google Ads management services
October 15, 2025
Stop wasting ad spend. Our Google Ads management services for construction leverage AI and industry expertise to drive qualified leads.
Keyboard with an eCommerce button
October 10, 2024
Our FAQ blog provides an overview of eCommerce website design services and how we can help you successfully start selling your products online.
Laptop displaying website under construction
October 7, 2024
A professional-looking eCommerce website can be the difference between a successful sale and a lost one. Learn how to achieve the best look for your site here.
Google Ads management services
October 15, 2025
Stop wasting ad spend. Our Google Ads management services for construction leverage AI and industry expertise to drive qualified leads.
Keyboard with an eCommerce button
October 10, 2024
Our FAQ blog provides an overview of eCommerce website design services and how we can help you successfully start selling your products online.
Google Ads management services
October 15, 2025
Stop wasting ad spend. Our Google Ads management services for construction leverage AI and industry expertise to drive qualified leads.
Keyboard with an eCommerce button
October 10, 2024
Our FAQ blog provides an overview of eCommerce website design services and how we can help you successfully start selling your products online.
Laptop displaying website under construction
October 7, 2024
A professional-looking eCommerce website can be the difference between a successful sale and a lost one. Learn how to achieve the best look for your site here.
Read all FAQs